Over 30+ US Habitat Affiliates
Hartlove Design plays a vital part in the execution of thousands of printed and mailed direct response materials yearly. Beyond Direct Marketing is a partnering company that relies on Hartlove Design to co-produce a number of their client appeals, newsletters and corporate sponsored fund raising packages.
Of their various types of clients, Habitat for Humanity affiliates enjoy an excellent response rate on their mailings because of the talent that goes into strategy, copy, design and list management. The synergy involved with both agencies reflects in the results and satisfaction of the many Habitat for Humanity families that may otherwise have never afforded a home on their own.
The Results: The following are the combined average results of donor renewal appeals for three individual client types in 2011.
Client Type Average Donor Gift Average Donor Response
At-Risk Youth Programs $194.24 2.14%
Retirement Community $152.59 4.83%
Low-Income Housing $103.17 4.35%
